As we welcome a new year, we’re reflecting on the incredible journey we’ve had in 2024. The past year was transformational for Gainz and Shreds Meal Prep, with many milestones, including launching our FitFam Community Portal and blog, introducing one-on-one coaching, appointing a new leadership team, growing our staff, moving to our central San José kitchen, revamping key initiatives like our Senior Meal Program, achieving record-breaking order fulfillment times, and making significant improvements to our menu and ordering experience, and so much more…
None of this would have been possible without YOU—our FitFam community. Your support, trust, and enthusiasm inspires us daily and reinforces the Gainz and Shreds Mission to revolutionize health and fitness in our Bay Area and Santa Cruz County communities.
So, as we say goodbye to 2024, join us in celebrating the highlights that defined this transformational year and looking ahead to what we have in store for you for 2025...
MAJOR MILESTONES OF 2024
FitFam Community Portal & Coaching Launch
We kicked off 2024 with a game-changing initiative: the launch of our FitFam Community Portal and blog, your go-to resource for fitness, nutrition, motivation, and Gainz and Shreds Meal Prep news. Through this platform, we’ve been able to connect with our FitFam on a deeper level, sharing updates, insights, and practical tools to help you on your journey.
In tandem, we launched one-on-one coaching services, offering personalized guidance to help our FitFam reach their wellness goals with our in-house health and fitness expert, Coach Kiley Pearl. This new service has been a tremendous success, and we’re excited to see it support more of you in 2025.
Leadership & Team Growth
This year marked a major step forward with the appointment of our new Chief Operating Officer and Director of Marketing, Kiley Pearlman-Bantillo. This role has been instrumental in streamlining operations, driving our marketing strategies and community presence to new heights, and enhancing customer experience.
We also expanded our employee team, welcoming new talent that shares our passion for delivering exceptional service and meals.
A New Home Base
We made a BIG move from our kitchen on Winchester to 1849 Little Orchard Street in San José this spring! The transition allowed us to increase capacity, serve MORE customers, and achieve faster, more efficient service without compromising the quality you know and love. And BTW - We absolutely LOVE our colleagues in our shared kitchen!
It also led to the introduction of walk-in orders, something our team has been working toward based on feedback from our loyal FitFam Community.
Program Revamps for Greater Impact
SENIOR MEAL PROGRAM: We’ve refined this essential service to better support senior care facilities and individual seniors and their caretakers, providing them the high-quality, nutritious, and delicious meals they need to thrive.
LOCAL BUSINESS INITIATIVE: Strengthening our community connections, we expanded partnerships that support both small and large businesses in our region.
FITFAM LOYALTY PROGRAM: Your loyalty means everything to us, and we revamped the program to offer more ways to earn rewards!
Click the button below to learn more about our Senior Meal Program!
Accolades & Delivery Expansion
We’re honored to have received glowing reviews on platforms like Google and Yelp, and awards recognizing us as the Top Chicken Restaurant and Top Steak Restaurant on DoorDash for multiple months in a row.
Expanding our menu options on alternative delivery platforms including DoorDash, Uber Eats and Grubhub, and joining the Bites Delivery Collective, were also lso huge wins for us and our growing FitFam.
Celebrating Our Two-Year Anniversary
In September, we celebrated our two year anniversary. This was a MAJOR milestone -- most meal prep companies do not survive in business past the first year! To celebrate and to thank all of you for your continued support, we packed September with new surprise menu items, bonus point opportunities, and exclusive discount and giveaways, all on a weekly basis!
Operational Enhancements
As part of our anniversary gifts to the FitFam, we drove many operational improvements:
EXTENDED KITCHEN HOURS: We already offered the most extensive operating hours of all local meal prep companies, and further extended our kitchen's daily business hours even MORE!!
RECORD-BREAKING ORDER FULFILLMENT: Similarly, our already record-breaking order fulfillment times were another goal we beat, now offering one hour for pick up and one hour and 45 minutes for delivery.
STREAMLINED ORDERING: The team works constantly to improve your ordering experience, and 2024 included significant website, enhancement, more menu modifiers and customization options, and more...
ASAP DELIVERY: Following the anniversary month, we launched “ASAP” order fulfillment in October. This means that customers can choose to have their meal sent out for delivery or ready to be picked up as soon as our team is done making them, (which is sometimes as little as 30 minutes!).
Kiley and Dru are proud to offer this service at no cost additional cost to you as part of our commitment to convenience.
Click the button below to learn more about "ASAP" order fulfillment and our improved delivery rates!
Menu Highlights
Our menu continues to evolve to meet the diverse dietary needs and flavor preferences of the community as we serve. We brought the most new dishes to our menu ever, most of which became immediate FitFam favorites! Some of these include our first ever Gainz Smoothies, the Breakfast Gainz Burrito, a lineup of Back-to-School Season dishes, and four new options in our lineup of wildly popular Low-Carb Tacos.
Partnerships & Sponsorships
In 2024, we expanded our presence in the fitness space and our Bay Area and Santa Cruz County communities with a variety of key partnerships:
SUPPORTED DETOX & RECOVERY CENTERS in the Peninsula and East Bay as part of our Senior Meal Program's sister program
CELEBRATED FITNESS & HALLOWEEN by partnering with The Camp Transformation Center San José for their Trunk-or-Treat event, bringing smiles to local youth and their families
SPONSORED GYM PARTNERS' EVENTS, including Elite Spartans Gym's 12-Year Anniversary event, Standard Strength‘s Weightlifting Meet, and Pacific Spin and Strength’s competition, contributing a $100 gift card for their winners.
Brand Ambassador Team Revamp
We reimagined our Brand Ambassador program, welcoming new faces who embody the Gainz & Shreds spirit. Legendary Brazilian fighter Carlos Murta and competitive bodybuilder and health and fitness coach Joey Calderon are two incredible athletes who joined the team in 2024.
We are welcoming more champions to the Brand Ambassador team and have even more exciting updates to share about the revamp program for 2025 coming soon…
Giving Back to the Community
Giving back is at the heart of what we do as a community-centric business. This Thanksgiving, we served holiday dinners to a local low-income senior community and launched our inaugural Thanksgiving dinner donation initiative.
Seeing the joy and gratitude from these initiatives was one of the most rewarding moments of our year!
LOOKING TO 2025
Jumping into the new year feet- first and full of excitement, the Gainz & Shreds Meal Prep team can’t wait to show you what we’ve been planning. In 2025, we’ll continue to innovate, expand, and bring even more value to our FitFam community. From new menu items, to deeper partnerships, more events, giveaways, and initiatives, the best is yet to come!
THANK YOU TO OUR FITFAM!
From all of us at Gainz & Shreds Meal Prep, thank you for being part of our journey and trusting us to support you all in your own journeys. Your continued support has fueled our growth and allowed us to make a difference in many lives.
We can’t wait to continue serving you and revolutionizing health and wellness in our Bay Area and Santa Cruz County communities in 2025 and beyond!
With excitement for the future,
The Gainz and Shreds Meal Prep team
If you're not already subscribed to Gainz & Shreds Meal Prep emails, click the button below to opt in and gain access to exclusive discounts and giveaways, be among the first to know about new dishes and services updates, and enjoy more FitFam perks!
P.S. Gosh DANG, soooo much more happened in 2024 and I wish I could share it all, but this blog already got so long, ha! Cheers to making many more memories and celebrating wins in 2025 and beyond. - Kiley, COO & Director of Marketing
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